Lloydminster teen pop and country singer Jordyn Pollard, right, recorded the audio for some new YouTube videos made by Wes Inaba from Pure Artists in Edmonton at the Legacy Centre on Aug. 31. Pollard will perform this Saturday during a Diamonds in the Rough show for rising stars this week during the CCMA awards in Saskatoon. GEOFF LEE LLS PHOTO
Jordyn Pollard won’t argue that diamonds are a girl’s best friend.
The 15-year-old country singer from Hillmond Saskatchewan has been invited to perform at the Diamonds in the Rough showcase for rising stars in Saskatoon Sept. 7-11.
Jordyn will be surrounded by A-list stars who are there for the Canadian Country Music Awards at the SaskTel Centre on Sept.10.
She hopes to sparkle during her 15 minute slot at the Radisson Hotel with her own songs.
“I’m going to be singing three originals, one that I already have posted on my YouTube channel called All This Time, and two other new ones that I haven’t performed yet,” she said.
“I just want to get my name out there and meet some new people—also, I think it will be a great experience to see others perform and learn from them.”
Her coach Wes Inaba, from Pure Artists in Edmonton, says it’s rare that opportunities like this are presented to musicians as young as Pollard, who also sings pop.
‘‘So she’s going to get the opportunity to take it all in,” he said during the awards week.
“There’s a lot of workshops and seminars that will be beneficial to Jordyn as well.”
The teen will also perform for a SCMA event at the Holiday Inn in Saskatoon as this year’s talent search winner.
Inaba was at the Legacy Centre in Lloydminster last week to record some audio for new YouTube videos he is producing for her.
“She does a mix or originals and covers (someone’s else’s song) and we throw them up on YouTube because YouTube is an international audience,” said Inaba.
“I’ve worked with a number of fairly big names in the past that have been very successful through the YouTube channel.”
One of her covers, Can I Become Him, by James Arthur, has gone viral on YouTube.
“That’s the way that Justin Bieber was discovered,” said Jordyn.
Her mom Diane says her daughter has been singing and toe tapping since she was two years old.
“She never liked to play with toys; she just liked to sing and dance,” she said, adding she and her husband Darwin have no idea where her talent comes from.
“We don’t have any musical talent in our family at all,” said Diane, who has a son and another daughter who is older than Jordyn.
“So she started playing piano and is actually self taught.”
Somewhere along the line, her passion for music including guitar playing, has gone from a hobby to a career goal.
“When I was younger that’s all that I ever loved to do,” said Jordyn.
“I want to make a career out of it; I want to get my YouTube out there just doing what I love; music is what I love.”
Jordyn gets a lot of opportunities to perform for live audiences, as one of the goals of Pure Artists is to connect young artists in a community with non-profit or charitable initiatives.
Jordyn will perform for the Jammin’ at the Jube for Autism at the Vic Juba Community Theatre on Sept. 30, and she also played during the Blueberry Festival in St. Walburg on Aug. 26.
“We do a lot of charity work and stuff like that, so we get to go around and volunteer at different events with all my fellow musicians in the Pure Artists group,” said Jordyn.
Pure Artists enables singers like her to lend their voices to charity initiatives for the greater good.
“We want them to be good citizens; we want them to support one another and not turn it into a competitive thing,” said Inaba.
“I am also watching their social media to make sure they are good, because if you are representing charities in the community, you have to be a good citizen yourself.”
Inaba calls Jordyn a good kid who is extremely talented and is his only Lloydminster area client.
“She’s a very smart songwriter; very mature, very intelligent,” he added.
Jordyn is a Grade 11 student at Lloydminster Comprehensive High School, where she has many friends who support her passion for music.
“They always come and watch my shows, so it’s awesome to have friends that supportive,” she said.